Free playbooks for your first users. From 0 to 1 million, step by step.

these are free, step-by-step playbooks for app founders who are stuck getting users. pick the guide for the stage you are at: your first 50 users, your first 100, your first 1,000, 1,000 to 10,000, or scaling past 50K to a million. each one tells you exactly what to do this week, what it costs in time and money, and what to measure.

if you are at zero, start with the first 100 users guide, pick two channels, and follow the channel playbook for each. i would rather teach you to fish than catch the fish for you.

new here? start with what an app growth marketer actually does.